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Bejon Misra
Prof. Bejon Kumar Misra
International Consumer Policy Expert

Prof Misra was born in Jamshedpur, India in 1951. He acquired his academic degree from Senior Cambridge Board and Business Management degree with Marketing as major from Banaras Hindu University (BHU) in 1971.

45+ years Professional Career: Starting from Kolkata as a Marketing Executive with Tata Steel in 1971, he subsequently became an entrepreneur in Jamshedpur in the Travel & Leasing Business till 1994. At present, he is a qualified Independent Director on the Board of a listed company, Sunil Healthcare Limited, Fellow’ of Institute of Directors (IOD), India, Advisor and Consultant to several Industry Associations and Business Entities; Founder Director of Hamara Consumer Dost Pvt. Ltd., Consultant Consumer Affairs to Amway India Limited, Advisory Board Member of Global Healer LLC, USA & Alliance for Safe Online Pharmacies (ASOP) Global USA and Senior Expert with European Business & Technology Centre, New Delhi.

40+ years of Consumer Education and Advocacy: Prof. Misra has worked actively as a volunteer in the Consumer Movement since 1983. He is the Founder Trustee of Consumer Guidance Society of Jamshedpur, Consumer Online Foundation, Healthy You Foundation and Founder Director of Patient Safety and Access Initiative of India Foundation. All these are all not-for-profit charitable organisations registered legally in India.

35+ years as International Expert on Consumer Focus:  Prof. Misra has played an active role in developing strategies and capacity-building programs in developing countries on Quality Management Systems for public and private organisations. He has worked as a short-term consultant with UNDP, UNICEF, UNCTAD, WHO, World Bank, GIZ, British Council, DFID, GAIN, PSM, EPOS, OPPI & ASOP, and on consumer protection policies and building customer-centric culture in public/private organisations. He is an Associate Member and former Board Member of the International Alliance of Patients’ Organisations (IAPO), which has an official relationship with the WHO.

Prof Misra was awarded the Distinguished Alumni Award in 2012 by the Institute of Management, BHU and the World No Tobacco Day 2013 Award, South-East Asia Region (SEARO), WHO. He has been recognised by National Bank for Agriculture and Rural Development (NABARD) as a Rural Innovator – Improving Access to Safe Drinking Water and conferred with Bhamashah Award 2013 by the Confederation of All India Traders (CAIT) for service to the consumers.

At present, he is the Advisor to the Government of Odisha, Department of Food Supplies and Consumer Welfare (FS&CW), Chairman of the Core Group of Experts for Insurance Sector constituted by Ministry of Ayush, GoI, Executive Committee (EC), Member of General Insurance Council nominated by IRDAI and Advisory Committee Member in accordance with Rule 19 of the Insurance Ombudsman Rules, 2017.

He is also a member of the Consumer Guidance Society of Jamshedpur (CGSJ), Zonal Railway Users’ Consultative Committee (ZRUCC), South Eastern Railway and Divisional Railway Users’ Consultative Committee (DRUCC), Chakradharpur Division (CKP), South Eastern Railways. He holds the posts of Professor (Research & Development) North East Christian University, Dimapur, Nagaland and Chairman, Food Safety & Consumer Protection Committee, North East Regional Council of the Indian Chamber of Commerce (ICC), Chair, Health Insurance Vision 2030 of the Federation of Telangana Chambers of Commerce and Industry (FTCCI) Hyderabad, Board Member, National Accreditation Board for Hospitals & Healthcare Providers (NABH-QCI). He is also a member of the Ethics Committee of National Dope Testing Laboratory (NDTL), Ministry of Youth Affairs & Sports, GoI and Expert Member of the Core Training Panel, National Coordination Center, Pharmacovigilance Program of India (NCC-PvPI), Indian Pharmacopoeia Commission, Ministry of Health & Family Welfare, GoI. 

He is a former Visiting Professor to the Institute of Management (IM) BHU, former Advisor/Consultant to Institute of Medical Sciences (IMS) BHU, former Member of the Planning & Monitoring Board of JSS Academy of Higher Education & Research (JSSAHER), Mysuru, former Visiting Professor of National Law University, Odisha, former Governing Board Member of Quality Council of India (QCI) and former Member of Food Safety and Standards Authority of India (FSSAI), 2008-2013.

Prof. Misra was a Special Invitee on the Steering Committee of National Foundation of CSR (NFCSR), Ministry of Corporate Affairs, GoI. He has served as a member on Expert Groups on framing Government Policies like the Mashelkar Committee 2003 for Review of Drugs Regulatory System and Tandon Committee 2008-09 on the Scientific and Technological Measures to Counter Spurious and Sub-Standard Drugs and Diagnostic Centres in India, National Drug Survey Core Expert Committee 2014-16, Consumer Complaint Council (CCC) of the Advertising Standards Council of India (ASCI) and was an Expert Committee Member to address the issue of Faulty ASR Hip Implants manufactured by M/s DePuy International Limited, UK. Furthermore, he has been a member of several Government of India Committees like how to tackle the nexus between Diagnostics Centres-Pharmaceutical Companies and the Medical Practitioners-Hospitals, Inter-Ministerial Monitoring Committee on Misleading Advertisements, Expert Committee on Patient Safety Implementation Program and Expert Committee on the Implementation of the UN Guidelines on Consumer Protection in India.

Since 1983, Prof. Misra has visited more than 35 countries, as a member of various delegations and missions. He attended all the six Inter-governmental Negotiations on the Framework Convention on Tobacco Control (FCTC) at Geneva from 2000 to 2003. He has represented Consumers International (CI) in various international negotiations and is a member and head of CI delegations at various international committee meetings of Codex Alimentarius Commission, WHO, WHA, FCTC  and  International Conference on Renewable Energies. He was also a Member of the Indian delegation, as a Consumer Representative, at the Codex Alimentarius Commission (CAC) and the Codex Committee on Food Labeling (CCFL) and ISO meetings abroad. In November 2004, he lead the Indian delegation at ISO, TC 126/WG 9 meeting at Geneva.

Prof. Misra is the Founder Signatory of the Consumer Coordination Council (CCC) and has served as the Founder Governing Council Member and Former Chairman of CCC. As Chairman, he received support from Government of India to develop and manage several innovative projects like the Jago Grahak Jago multi-media campaign and the Consumer Online Resource and Empowerment Centre (core.nic.in) and represented CCC in various international negotiations.

He has been a member of the First Constituted Central Consumer Protection Council (CCPC) by GoI in 1987 and the First Bihar State Consumer Protection Council in the same year, as per the provisions of the Consumer Protection Act 1986. Since 1983, he has played an effective role in drafting several Rules and Regulations in the interests of the Indian Consumer like the Consumer Protection Act 1986, Electricity Act 2003, Food Safety and Standards Act 2006, Real Estate Regulation and Development (RERA) Act, 2016 and Consumer Protection Act 2019.

Prof. Misra has published several research papers on consumer behaviour, perspectives, complaint handling mechanisms, accessibility, affordability and quality of service related issues on Healthcare, Electricity, Portable Water, Banking, Insurance, Telecom, etc. for the World Bank, WHO and National Pharmaceutical Pricing Authority (NPPA), GoI. He has authored and published several books on ‘Safety Issues Concerning Storage Water Purifiers’, ‘Direct Selling: Is it Ethical?’ and ‘Patient Safety and Access to Safe Internet Pharmacies’. He is presently working on the subject of ‘How Technology can Play a Role to Empower the Indian Consumer to Recognise Safe and Quality Products and Services’ and on issues concerning Good Governance by preparing an Index to measure the Most Consumer-Friendly State(s) in India & the Most Consumer Friendly Brands globally.

Prof. Misra is the Publisher and Editor of The Aware Consumer, a monthly English Consumer Magazine published from Delhi and registered with RNI.

Phone: +91-40-49502690 Mobile: +91-9811044424, 9311044424

Email: bejonmisra@gmail.com  bejonmisra@hotmail.com