Warm Greetings!
Throughout the time we've seen print ads or watched TV commercials, there have been quite a few memorable ones that have captured the viewers' imagination. Among the ads that did catch our eyes, some of them were seen as breaking moral norms and were pushing the envelope a bit too far.
Advertising is seen as misleading if it involves false, misleading or deceptive information that is likely to cause the average consumer to act in a way they might otherwise not. Advertising may also be considered misleading if important information that the average consumer needs to make an informed decision is left out. According to data, one-third of complaints received against misleading ads come in from the healthcare sector. Read what our founder-director, Mr.Bejon Misra has to say on this apart from other details on this issue under PSM India Capsules.
The updated list of approved new drugs is available in the Drug Dopes section of this newsletter along with news on fake drugs being caught and sold in the markets of Karnataka, Bihar, Delhi and other parts of India. Read More>>>
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Feedback is what keeps us going. Should you have any query or question, please feel free to get in touch with us. Write to me on pooja@jagograhakjago.com
Stay Healthy. Stay Protected.
Pooja Khaitan
Editor-in-Chief,
The Prescription
“The National Health Protection Scheme(NHPS) is a very big step towards attaining universal healthcare coverage,"
Dr. Shamika Ravi, member of the Economic Advisory Council to Prime Minister of India
Most Misleading Product Advertisements From Health Sector
About one-third of the complaints received against misleading advertisements are from the healthcare industry, suggests data from the Ministry Of Consumer Affairs. Data suggests as many as 6,820 complaints were recorded at Ministry’s ‘Grievance Against Misleading Advertisements” portal from March 2015 and March 2018. An official of the Ministry said that a maximum number of complaints is from the health sector.
US FDA Working On A 'Dozen' Policies To Boost Copycat Biotech Drugs
NEW YORK, 28 MARCH 2018 (Reuters) - The U.S. Food & Drug Administration is working on around a dozen actions to boost use of cheaper versions of expensive biotech medicines, the head of the agency Scott Gottlieb said on Wednesday.
Researchers Develop Unique Technology To Overcome Global Antibiotic Resistance Crisis
England, 23 March 2018: Researchers from AGA Nanotech ltd, working with University College London (UCL), have developed a unique alternative to antibiotics.
Want To Meet The Original DEA Agents From Netflix’s NARCOS?
April 9, 2018 : This event is going to be popular – register to secure your seat. Priority will be given to registered congressional staff. Former DEA Agents Who Inspired Netflix Series “Narcos” Join Policymakers to Discuss Latest Threats Posed By Illegally-Imported Fentanyl
Kingpin Responsible For Smuggling Mass Quantities Of Fentanyl Into NYC Charged
April 6, 2018: NBC4 New York reported that charges were filed in state court against an alleged drug kingpin that authorities say flooded the streets of New York City with enough fentanyl to kill approximately 10 million people. Francisco Quiroz-Zamora pleaded not guilty to one count of operating as a major trafficker, one count conspiracy in the second degree, and two counts criminal sale of a controlled substance. He is being held without bail.
Frequently Asked Questions Universal Health Coverage
Q1: How can we measure universal health coverage?
Ans:As universal health coverage is a combination of whether people obtain the health services they need and financial risk protection, measurement needs to include both components. Coverage of health services can be measured by the percentage of people receiving the services they need: for example women in fertile age groups accessing modern methods of family planning or children immunized. On the other hand, financial risk protection can be evaluated by a reduction in the number of families pushed into poverty or placed under severe economic strain due to health costs. The impact of these steps on population health and household financial wellbeing can also be measured, as can many of the factors that make it easier to increase coverage. These include the availability of essential medicines, for example.
The main challenge is that many countries do not have the capacity to measure coverage of all of the many health interventions that their populations needs. So they will need to choose a set of key indicators to track performance in service coverage. A sub-set of these could be used to compare performance between countries.
Read More>>>
Should Computer Simulations Replace Animal Testing for Heart Drugs?
Computational models representing human heart cells show higher accuracy than animal models in predicting an adverse drug effect, such as dangerous arrhythmias, Elisa Passini, Blanca Rodriguez, Patricia Benito, The Conversation US
March 27, 2018: Safety is imperative before new medicines are given to patients—which is why drugs are tested on millions of animals worldwide each year to detect possible risks and side effects. But research shows computer simulations of the heart have the potential to improve drug development for patients and reduce the need for animal testing.
Prof. Anju Gupta saysIgnorance about fake drugs can claim lives like nothing else. So, it’s better to keep one-self updated with The Prescription!
Deepak Goel, academician blogs I wish all success to PSM India for its honest effort to make us aware of fake drugs menace and news on healthcare!
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Disclaimer : Our newsletter endeavors to compile patient safety information from various sources . PSM India may not be held responsible for any article published in The Prescription.